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Bacolod City, Philippines Monday, July 2, 2012
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MassKara logo
unveiling July 10

Nine emerging artists from Bacolod, under the direction of three creative consultants, did the 2012 MassKara Festival logo that will be unveiled with a show and fireworks next week.

The artists will be presented together with the logo in a show at the Bacolod Government Center grounds, 6 p.m. on July 10, festival director Eli Tajanlangit said.

The launch is organized in partnership with GMA TV.

Charlie Co, head of the creative team for the project, will officially present the logo to Mayor Evelio Leonardia and the city council.

“This is by far the biggest creative collaboration we have done for a logo, and I think MassKara is the first among Philippine festivals to do something like this,” Tajanlangit said.

“We want this to set the tone for the 2012 festival in terms of scale and substance,” he added.

We are proud to present this work of the visual artists who collectively represent the future of art in this city and province, Tajanlangit said.

With this logo, we are also making a statement about how our city and province is, among others, fast becoming an important art destination in Asia, he added.

Other art-related projects that will tap the vast artistic pool of the city will be launched to sustain the momentum of our positioning as an art destination, Tajanlangit also said.

The 2012 MassKara is scheduled October 1-22.*

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